Welcome to another episode of "BeenThereDoneThat WhereNext?" - a series by BeenThereDoneThat, where our host and co-founder, David Alberts, delves into conversations with industry experts.

In this episode, 'The war on talent never ceases’, David sits down with Brandon Gutman, Co-Founder & Co-CEO of Brand Innovators.

Brand Innovators is an organisation that runs over 200 events for CMOs around the world, and Brandon believes that the CMOs who will stay ahead of the market are those who can win the race for talent by creating an internal culture that attracts and motivates the best talent in the market.

In each episode of this series, David poses three questions to his guests:

1. What’s the biggest challenge you are facing today?
2. In an ideal world, where do you imagine this could go?
3. What’s the first step you would take to get us to where we need to be?